Our Story

How it all began…

Søren Bach first developed the idea while working for Randers microbrewery in Denmark which used Kebony® wood to build premium boxes for packaging their beer bottles. The process of manufacturing these boxes left the distillery with excess wood, with which Søren created a small tree as a way of recycling the spare materials; the resulting product was so striking that Søren Bach teamed up with entrepreneur  Jan Strandkvist to establish Habitree as an individual start-up company.

Comprising of overlapping stacks of Kebony wood, these unique and beautifully crafted trees provide the ultimate alternative to the typical Christmas Fir. The bespoke trees are a minimalist, stylish and sustainable addition to any household or workplace. Kebony ® is FSC-certified and labelled with the Nordic Swan Ecolabel.

Enjoy the holidays in good conscience

Habitree is a new kind of holiday tree for a new kind of home or office. It was created not just for any space, but for genuine habitats, where values such as sustainability are as important as the joy we take in decorating for the holidays.

Made from premium, sustainably farmed wood and reusable year after year, Habitree can be shaped and decorated any way you like.
It warms any environment with its natural beauty and the positive spirit in which it was created just for you.

About Kebony

Kebony was selected by Habitree for its aesthetically clean finish and sustainable credentials. Habitree comes in two different types – “Character” with its uniqueness and characteristic look and color schemes. And “Clear” with a smooth brown color without any knots in the wood.

Developed in Norway, the patented Kebony® technology is an environmentally friendly process, which modifies sustainably sourced softwoods by heating the wood with furfuryl alcohol – an agricultural by-product. By polymerising the wood’s cell wall, the softwoods permanently take on the attributes of tropical hardwood including high durability and dimensional stability, without the need for tropical deforestation or environmentally damaging treatment.